2014 BMW i8 Concours d’Elegance Edition Sold For $825,000

On Saturday16 Augst, in celebration of the U.S. arrival of the revolutionary BMW i8, Jay Leno and Ludwig Willisch, President and CEO, BMW of North America, presented a one-of-a-kind 2014 BMW i8 Concours d’Elegance Edition, which was then auctioned off for $825,00! This was at the buyer’s premier, during Gooding & Company’s annual Pebble Beach Auctions.  This is a world auction record price for a BMW i8.

The 2014 BMW i8 Concours d’Elegance Edition is unlike any other BMW i8 in the world. Proceeds of the sale made by Gooding & Company, the official auction house of the Pebble Beach Concours d’Elegance, will go to the Pebble Beach Company Foundation, which raises funds for Monterey County youth and distributes grants spanning the arts, athletics, environmental sciences, educational organizations and community programs.

The 2014 BMW i8 Concours d’Elegance Edition is unlike any other BMW i8 in the world; it features BMW Individual Frozen Grey Metallic exterior paint and a Dalbergia Brown leather upholstery, which is tanned using dye derived from plant extracts and accented with stitching in BMW i Blue. Other trim accents in BMW i Blue, include the seat belts. Further marking this as truly one-of-a-kind, the words “Concours d’Elegance Edition” i8 are laser etched in the interior and “BMW i8” is embossed into the front headrests.

By Millie Davis

By: Unknown On 13:12

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I8: 300,000 euros per car sold for advertising costs

It’s a well-known fact that the advertising of a new products is pricey but 300,000 per car sold…really?

According to the German trade journal Advertising and sell, BMW has invested around 16.6 million euros in 2014- just for the first half of the year all on the i8!

There has been 55 of the i8’s sold which equates to 301,818 Euros per car sold! The i8 is still in prosecution although production remains limited due to the volume constraints at the production factory. The number of i8’s sold is still said to be on the increase and is expected to increase dramatically in the next few months with the release in the US Market.

 We wish BMW all the best with the i8 sales and we’re hoping to have one soon too but can you really justify 300,000 on advertising per car? 

By: Unknown On 16:42

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Golf Cart vs. BMW i8 – Which One Is Faster?

Golf Cart vs. BMW i8 – 

Which One Is Faster?

A golf cart takes on the new and powerful BMW i8. Unlike most races, this race is not on a race track or normal roads, but around a golf course….the odds are fifty-fifty.

So what’s so special about BMW i8? BMW i8 uses a plug-in hybrid system consisting of a turbocharged three-cylinder BMW TwinPower Turbo petrol engine and BMW eDrive technology in the form of an electric drive system. The 1.5-liter combustion engine develops 170 kW/231 hp and drives the rear wheels of the BMW i8, while the 96 kW/131 hp electric drive sends its power to the front wheels and allows an all-electric range of up to 35 kilometers (22 miles) and a top speed of 120 km/h (75 mph). It’s pretty spectacular.

The BMW golf cart seen in the video probably packs around 10-20 horsepower, but is that enough? Take a look to see the outcome:

https://www.youtube.com/watch?v=9XwJc7o6xr8#t=148

Please leave a comment below with your thoughts, tweet us @BigMotoring or post on our Facebook page: http://www.facebook.com/BigMotoringWorld.

By Millie Davis

By: Unknown On 10:25

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