Companies from around the world spend billions of their hard-earned money on TV advertisements, and us car companies are not excluded from this. Whilst some of thede adverts can be a tad boring, there’s always a few that will stand out and make us laugh or inspire and amaze us. For us petrol-heads, some remind us of why it is hat we love cars so much.
For your entertainment, we have complied a list of 5 of the most impressive, clever and exciting TV adverts from the world of motoring.
Lets start with number 5!
5. Shell/Ferrari Formula 1
Whist it may only be advertising a type of petrol that Shell produce, it succeeds in igniting in all of us the fantasy that we too can drive a race car if we purchase Shells fuel. Whilst the product itself may not be terrible exciting, the footage that comes along with is defiantly is:
4. ‘The Cog’ by Honda
Released in 2003 to advertise the Honda Accord, this 2 minute advert took 606 takes and 4 days of filming! It also cost £1,000,000 to produce and was premiered in an advert break during the 2003 Brazilian Grand Prix. See why it took so many attempts to get it perfect:
3. The Volkswagen Golf GTI
This advertisement from the world of motoring is an oldie but a goodie. Whilst it may not feture the special effects or examples of physical prowess as some car adverts do, it succeeds in conveying a clever marketing message whilst being very clever and entertaining at the same time.
2. Volvo meets JCVD
This is an advert that went viral a little while back, but it is still just as impressive now as it was back then. Made by Volvo in order to demonstrate the stability and precision of Volvo Dynamic Steering, it features tough-guy Jean- Claude Van Damme performing while he calls “the most epic of splits”. If you haven’t seen it already, prepare to have your jaw hit the floor.
1. BMW M4 and the ‘Ultimate Racetrack’
This video, created by BMW Canada, was only released to the world a few months ago. Since then, it has already caused a bit of a stir on the internet. It shows us the newly released BMW M4 tearing around a racetrack on the desk of a naval aircraft carrier, albeit with the help of a little GGI trickery. Nevertheless, the howling engine note, sideways drifting action, and quick-fire gearshifts make for a great watch!